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В этом году на AdIndex City мы говорили о страсти и о том, как любимое дело зажигает в глазах огонь и превращает рутину в приключение. Конференция объединила более 2000 магистров рекламного ремесла.

🎺 Мы собрали для вас весь контент в спецпроекте.

На странице вас ждут:
— презентации спикеров;
— записи секций;
— видеоинтервью;
— новости;
— фотоальбомы.

🚩 Материалы еще будут дополняться, поэтому следите за обновлениями!
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В этом году на AdIndex City мы говорили о страсти и о том, как любимое дело зажигает в глазах огонь и превращает рутину в приключение. Конференция объединила более 2000 магистров рекламного ремесла.

🎺 Мы собрали для вас весь контент в спецпроекте.

На странице вас ждут:
— презентации спикеров;
— записи секций;
— видеоинтервью;
— новости;
— фотоальбомы.

🚩 Материалы еще будут дополняться, поэтому следите за обновлениями!

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What Is Bitcoin?

Bitcoin is a decentralized digital currency that you can buy, sell and exchange directly, without an intermediary like a bank. Bitcoin’s creator, Satoshi Nakamoto, originally described the need for “an electronic payment system based on cryptographic proof instead of trust.” Each and every Bitcoin transaction that’s ever been made exists on a public ledger accessible to everyone, making transactions hard to reverse and difficult to fake. That’s by design: Core to their decentralized nature, Bitcoins aren’t backed by the government or any issuing institution, and there’s nothing to guarantee their value besides the proof baked in the heart of the system. “The reason why it’s worth money is simply because we, as people, decided it has value—same as gold,” says Anton Mozgovoy, co-founder & CEO of digital financial service company Holyheld.

Telegram hopes to raise $1bn with a convertible bond private placement

The super secure UAE-based Telegram messenger service, developed by Russian-born software icon Pavel Durov, is looking to raise $1bn through a bond placement to a limited number of investors from Russia, Europe, Asia and the Middle East, the Kommersant daily reported citing unnamed sources on February 18, 2021.The issue reportedly comprises exchange bonds that could be converted into equity in the messaging service that is currently 100% owned by Durov and his brother Nikolai.Kommersant reports that the price of the conversion would be at a 10% discount to a potential IPO should it happen within five years.The minimum bond placement is said to be set at $50mn, but could be lowered to $10mn. Five-year bonds could carry an annual coupon of 7-8%.

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